Home #Hwoodtimes The Self Described “Vegan Twin” to Butter: Betterine 

The Self Described “Vegan Twin” to Butter: Betterine 

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By Valerie Milano

Los Angeles, CA (The Hollywood Times) 3/6/20 – Butter’s Vegan Twin, Betterine, will be the Natural Products Expo West this weekend at the Anaheim Convention Center.  And you “butter” believe (we couldn’t help ourselves), it’s as good as they claim.  

The 100% vegan alternative measures just like butter, so you can cook with convenience. It features a neutral taste for reliable results when baking. And with no trans fats, no dairy, and no chemicals (Betterine is made with just 4 natural ingredients), you can be assured that it’s safe and healthy.  

In a world more aware than ever of problems associated with dairy products, chemicals, and additives, it’s a refreshing change.   The self described “Butter’s Vegan Twin” is non-GMO and completely free of trans fats or lactose. 

It’s unlike margarine, in that it’s not manufactured through a typical hydrogenation process. Additionally, it’s non-dairy, lactose free, and certified OU Kosher. Amalane Foods, an Israeli company that develops plant-based foods with a low amount of natural ingredients, is the brainchild behind the revolutionary product.  

Betterine is made simply, with 4 ingredients: pure coconut oil, organic soy lecithin, water, and arrowroot powder. It’s natural, neutral taste lends it well to any recipe that calls for the use of margarine or butter. So dairy-free, vegan desserts have just become a dream. 

Betterine would’ve been handing out specialty prepared, gourmet baked goods but Expo West was cancelled due to the Corona Virus.  

They hope to enlighten the public to this pure and simple new alternative to a notoriously unhealthy, but beloved, food.  Visit them and learn more about Butter’s healthier alternative at https://betterine.com 

Photo: Betterine (www.betterine.com) is a brand-new alternative to butter and margarine that’s 100% free of dairy products, chemicals, and additives. Made from 4 natural ingredients, its taste and texture are just like butter.

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Valerie Milano
2025 Palm Springs Pride Stonewall Art & Culture Award recipient, Valerie Milano is a Senior Editor and entertainment critic at The Hollywood Times, where she covers film, television, music, and the artists behind the stories. Her work has also appeared in Communications Daily, Discover Hollywood, Hollywood Today, Television International, and Video Age International. A passionate advocate for community and equality, Valerie is actively involved with Human Rights Campaign, DAP Health, The LGBTQ Community Center of the Desert, Lambda Legal, and The L-Fund. In recognition of her ongoing leadership, philanthropy, and dedication to empowering women and the LGBTQ+ community in the Coachella Valley and beyond, Valerie received The L-Fund’s prestigious Community Visionary Award. The honor celebrated her tireless work as a journalist, media advocate, event producer, and community connector who consistently uses her platform to spotlight charitable causes, arts and culture, and organizations making a difference. She is a proud member of the Los Angeles Press Club and a longtime supporter of Palm Springs cultural institutions including the Palm Springs Art Museum. She previously served as a board member and key organizer of the Television Critics Association Press Tours, helping bridge the entertainment industry and press for many years.