Rank |
Members of Family |
Instagram Followers |
Average Instagram Engagement Rate |
---|---|---|---|
1 |
Kendall Jenner |
251,581,537 |
2.01% |
2 |
Kylie Jenner |
362,670,366 |
1.25% |
3 |
Kourtney Kardashian |
193,298,096 |
0.90% |
4 |
Kim Kardashian |
327,351,041 |
0.70% |
5 |
Kris Jenner |
49,559,335 |
0.61% |
6 |
Khloe Kardashian |
266,714,899 |
0.31% |
The Kardashian family tree tops the most followed families list, however, their engagement rates are shockingly low, showing that their followers aren’t engaging with their content. Kendall has the highest engagement rate out of the Kardashian clan, at 2.01%. The research revealed that the Kardashian family tree has a total of 49 businesses and brands that predominantly rely on their social media presence.
Further insights:
The celeb families with the biggest net worth, The Kardashian-Wests ($8.08 billion), The Hayek-Pinaults ($7.21 billion) and The Trumps ($3.46 billion).
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The Sheens have the highest average Instagram engagement rate (4.47%). Amongst the top 5 are also The Pinket-Smiths, The Levys and even The Trumps making them the most engaging families on Instagram.
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The families with the most business and brands, highlighting the top three as The Trumps (503 businesses and brands owned), The Jacksons (17 owned businesses and brands) and the Kardashian-Wests(15)
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The top 5 most followed families on Instagram
Rank
Family
Total Instagram Followers
1
The Jenners
682,333.550
2
The Kardashian-Wests
343,594,661
3
The Carters
271,741,341
4
Kardashian-Thompsons
270,512,444
5
Kardashian-Disicks
220,690,270
The top 5 engaging families on InstagramRank
Family
Average
Instagram engagement
rate
1
The Sheens
4.47%
2
The Levys
3.34%
3
The Pinkett-Smiths
2.95%
4
The Trumps
2.87%
5
The Jacksons
2.72%Source: https://www.slingo.c
om/blog/lifestyle/the-famous-f amilies-with-the-biggest-fortu nes/