By Valerie Milano
Dateline: Hollywood California
Industry veteran innovator & trailblazing executive Jay Rocc has been named ‘INNOVATOR OF THE YEAR’ for 2026-2027, for his breakthrough innovations in Streaming Video, Digital Marketing-Modern Promotion & Concert fields.
Jay has been on the cutting edge in the industry since ’73-’74, after ten years as a musician playing professionally in bands, including 54 years as a major Promotion Man, Record Label manager, Media/Artist Development Pro, Artist Manager & Concert/Tour Executive. His creation of groundbreaking video streaming network ROCK FOREVER NETWORK, iconic promotion firm INDIE POWER! & cutting edge digital marketing firm THE DIGITAL GIANT separate Jay from the pack and earns him worldwide accolade cutting-edge always been ‘ahead of his time’ on the cutting edge of breaking New Bands/Artists, Media & Business Development since the mid ‘70’s”, states Ian Copeland (brother of POLICE drummer Stewart & POLICE Manager & IRS Records owner Miles),“he was the first to push the ‘D.I.Y. INDIE’ ethos in the 70’s leading the way in the Hard Rock – Alternative – New Wave/breaking bands-artists into the 80s & beyond!”
During his decades in Promotions, he was pursued & became the Executive Vice President of iconic industry trade ‘bible’ CASHBOX (who along with BILLBOARD has been the leading charts/trades since the ‘50’s & beginning of the modern music & entertainment business as we know it today). His Charts he oversaw determined the nominees & winners of the iconic AMERICAN MUSIC AWARDS (second only to THE GRAMMYS in industry stature as annual awards). THE BEATLES knew they ‘made it’ in American when they went #1 in CASHBOX, 2 weeks prior to BILLBOARD. “Jay was one of the innovative minds in marketing!”, said CASHBOX founder George Albert.
Bands & Artists Jay had a hand in breaking include ELTON JOHN, PAUL McCARTNEY, PINK FLOYD, LED ZEPPELIN, AEROSMITH, KISS, EARTH WIND & FIRE, DEEP PURPLE, THE WHO, JOHN LENNON, BAD COMPANY, BEE GEES, QUEEN, YES, GEORGE HARRISON, VAN HALEN, DOOBIE BROTHERS, GENESIS, AC/DC, FOREIGNER, PRINCE, MICHAEL JACKSON, MADONNA, U 2, JOURNEY, ALICE COOPER, TOM PETTY, TINA TURNER, DEF LEPPARD, DAVID BOWIE, OASIS, MARIAH CAREY, RAMONES, MOTLEY CRUE, N.W.A, DR DRE, 2PAC, EMINEM, JANET JACKSON, NEW EDITION, NEW KIDS, NSYNC, BACKSTREET BOYS, GREEN DAY, REM, SMASHING PUMPKINS, GO-GO’s, DEPECHE MODE, THE CURE, CHEAP TRICK, POISON, GUNS n’ ROSES, METALLICA, STEELER / YNGWIE MALMSTEEN, BRUNO MARS, BLINK-182, BOYZ II MEN, THE CLASH, SCORPIONS, JUDAS PRIEST, THE POLICE & STING, GARTH BROOKS, MC HAMMER, SNOOP DOGG, ICE CUBE, CYPRESS HILL, RED HOT CHILI PEPPERS, ABC, INXS, NO DOUBT, SUBLIME, ROMANTICS, UFO, BLUE OYSTER CULT, PARLIANENT FUNKADELIC, BONE THUGS ‘n HARMONY, SAMMY HAGAR, EVANESCENCE, CREED, SYSTEM OF A DOWN, NINE INCH NAILS & hundreds more! Industry icon & POLYGRAM President Russ Regan (who discovered ELTON JOHN, NEIL DIAMOND, BON JOVI,more) called Jay “The Man With The ‘GOLDEN EARS’ & the VISION to KNOW a budding Superstar & WHAT to do to launch them on The World! Best Ever!”
With the launch of the highly anticipated streaming video network ROCK FOREVER WORLD, Jay has established ‘THE MUSIC NETWORK’, as Netflix’ is to MOVIES-TV, Disney+ is to FAMILY, & ESPN is to SPORTS Networks, completing the perfect leaders in Media/Entertainment in modern society. The INNOVATOR OF THE YEAR, dozens of Gold & Platinum awards, decades of Industry AWARDS from Around The World, as Jay has been a Featured Speaker/Industry Expert at over 600 Entertainment-Music-Media Industry Convention, Conferences, Seminars & Special Events, including being the Keynote Speaker at many, including the SAN DIEGO-LONDON-LA & SILICON VALLEY TECH CONFERENCES across the industries of MUSIC-TECH-TOURING-MEDIA-MOVIES-TV-TOURING & A I..
Jay’s fifty-five years in Promotions has led him to create, found & develop INDIE POWER!, the premiere Marketing-Promotion-Distribution firm where Artists can prosper while maintaining ownership of their Music Masters-Publishing+rights; & THE DIGITAL GIANT, the premiere Digital Marketing team across the industries worldwide, a powerful & cutting-edge combination. He’s helped & guided many of the industries to bands & artists, to go & stay independent, obtain & retain their catalogs, increasing their success & revenues & embrace AI. “The Future!” states Jerry Greenberg.
The ROCK FOREVER WORLD streaming video network boasts ‘more of what serious music lovers worldwide crave’, including 40 exclusive MUSIC SERIES (on every subject they LOVE about MUSIC, including The STORIES behind the Creation of their favorite songs, Classic Albums, Best Tour Stories, the Creation of Iconic Albums covers with the Designers & Artists, & series on Iconic Concert Venues, Classic Music Magazines, TV+Movies That Rocked, Stories on Festival Memories, Iconic Record Stores-Radio Stations-Unsung Heroes-Recording Studios-Producers-Labels-Creation of Bands-Iconic Guitarists-Most Valuable Players-Musicians-Execs That Built the Industry & countless more! Plus ‘The ULTIMATE SALUTES’ Series, multi-episode series celebrating the greatest bands of All Time, including BEATLES-VAN HALEN-AC/DC-LED ZEPPELIN-STONES-QUEEN-PINK FLOYD-MICJHAEL-PRINCE-2PAC many more! Plus groundbreaking daily Morning & Evening Shows, 7 days a week, with Breaking Music News, Rock Star interviews, Special Features & more! Plus a giant online Merchandising Store, & Memorabilia-Collectibles gallery & auctions for THE GREATEST ONE-OF-A-KIND TREASURES for Collectors all over the World! “The Best!” said Mo Ostin. Called ‘The New Netflix for Music Programs!’ & ‘Most Innovative new Music Network since MTV!’
