By Peggy Phillips – The Hollywood Times
Beverly Hills, CA — On Saturday, November 8th, 2025, an exclusive gathering of art patrons, collectors, and cultural tastemakers attended Form of the Future – The Art of Dr. Simon Ourian, presented by Bella Haykoff of Haykoff Gallery. The private exhibition, held at Dr. Ourian’s magnificent Beverly Park estate offered an extraordinary evening where art and science converged in a breathtaking exploration of form, innovation, and beauty.
Hosted throughout Dr. Ourian’s museum-like residence and its exquisitely manicured grounds, the immersive event showcased a stunning series of illuminated sculptures reflecting his lifelong fascination with proportion, texture, and the human form. Each work embodied the intersection of aesthetic precision and imagination that has defined Dr. Ourian’s career as both an artist and a visionary.
Presentations were guided by Leif Rydfors, esteemed auctioneer and presenter, whose thoughtful introductions and commentary offered insight into the philosophy behind each piece. Dr. Ourian personally addressed guests, sharing reflections on his creative process and the inspiration behind his fusion of contemporary art, innovation, and the evolving nature of beauty.
I had the pleasure of attending this remarkable event and witnessing firsthand how art and science merged beautifully beneath the Beverly Hills night sky. I also had the opportunity to meet Dr. Simon Ourian and Leif Rydfors and to chat with them about the exhibition and the vision that inspired it. Their passion for artistry and innovation was truly inspiring.
Champagne flowed freely, and hand-passed hors d’oeuvres never stopped circulating, creating an atmosphere of effortless elegance and celebration. As the evening unfolded, the surrounding mountains came alive, illuminated by a breathtaking laser light beam cast from Dr. Ourian’s artwork—a dazzling visual symbol of his forward-looking artistic vision.
Guests arrived dressed in timeless Beverly Hills sophistication, mingling among the glowing sculptures with curiosity and admiration. The evening sparkled with conversation, creativity, and connection—a perfect reflection of Dr. Ourian’s commitment to elevating beauty through both art and science.
Attendees included Dr. Simon Ourian, Sharon Ourian, Bella Haykoff, Lisa Vanderpump and Ken Todd, actor Billy Worth, Kevin Lee, Evis Xheneti and James Shaffer, Vache Tovmasyan (Anora), Sofia Shevchenko, Nicole Behnam, Tatiana and Joe Andric, Candice and Daniel Naysan, Sima and Ramin Azadegan, Tess Broussard, Bettina Javaheri, Larry Kasanoff, Ash Baron-Cohen, Frank Mottek, Maryam Zolghadr, Ramtin and Paula Nosrati, Nahal and Kevin Danesh, Sissi and Shawn Nourafshan, Natalie and Steven Shooshani, Mr. and Mrs. Yoram Nassir, Golsa Sarabi and Pasha Kaya, Sophiah and Michael Hakim, Caroline Olds and Vlad Missinato, Maggie Soleimani, Sarah Nigra, Artist Sergio Farias, Andreia Fuzon, Eugenia Kuzima, Sherry Hazrati, David Owusu, and Max Nobel.
Haykoff Art Gallery Collaboration
The exhibition was presented in collaboration with Haykoff Art Gallery, a private, appointment-only fine arts gallery renowned for curatorial excellence and discretion. Founded by internationally recognized art consultant Bella Haykoff, the gallery specializes in exclusive collections from world-renowned artists and offers personalized showings for distinguished collectors.
Guided by Haykoff’s vision as an entrepreneur, dealer, and collector, the gallery continues to curate exhibitions that celebrate artistic mastery and conceptual innovation. Recognized as one of the most astute dealers of modern and contemporary works, Bella Haykoff brings her signature expertise and refined sensibility to Form of the Future, ensuring a presentation that is both intellectually and aesthetically profound. Dr. Simon Ourian has a distinguished list of art buyers, including Jeff Bezos, Kris Jenner, and Justin Bieber, among many others.
It was a beautiful night of artistry, innovation, and inspiration—a testament to the enduring future of form and beauty.
Special thanks to Dr. Simon Ourian, Bella Haykoff, and Haykoff Gallery for an extraordinary evening celebrating creativity, science, and the boundless art of human expression.
For more information on Dr. Ourian’s work and upcoming exhibitions, visit www.haykoff.gallery/artist and follow @haykoffgallery and @simonourianart on social media.
