By: Valerie Milano
West Hollywood, CA (The Hollywood Times) 6/1//2024 – Friday was National Blonde Day, and hair products company Schwarzkopf celebrated in style with a pop-up event at The Grove.
Schwarzkopf, a German brand that has been in business since 1898 when it was founded by chemist Hans Schwarzkopf, brought along iconic blonde Margaret Josephs of Real Housewives of New Jersey fame to help celebrate the event with a special fireside chat. Also joining in the fun was stylist to the stars Julius Michael. An exclusive meet and greet with Josephs followed.
The brand is known for its quality, innovation, and reliability, and its products are categorized into three areas: hair care, hair styling, and hair coloration.
Those who dropped by the event received a tailored color analysis to help determine their ideal color palette, along with a styling diagnosis with Schwarzkopf Professional experts
Schwarzkopf also set up a dry styling bar, and there were fun photo ops and sweet treats for all.